Jing Peng
Associate Professor/Operations and Info Management

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Scholarly Contributions

52 Scholarly Contributions

27
Poster/Presentations
20
Journal Articles
5
Conference Proceedings
The Value, Benefits, and Concerns of Generative AI-Powered Assistance in Writing
2024
Chen Liang, Ming Yin, Jing Peng, Zhuoyan Li
Research Type: Conference Proceedings

How to Better Target and Incent Paid Endorsers in Social Advertising Campaigns: A Field Experiment
Christophe Van den Bulte, Jing Peng
Research Type: Conference Proceedings

Collaborative Filtering in Social Tagging Systems Based on Joint Item-Tag Recommendations
Fei-Yue Wang, Jing Peng, Huiming Zhao, Daniel Zeng
Research Type: Conference Proceedings

Gender Wage Gap in Online Gig Economy and Gender Differences in Job Preferences
Jing Peng, Chen Liang, Yili Hong, Bin Gu
Research Type: Conference Proceedings

Toward Effective Social Contagion: A Micro Level Analysis of the Impact of Dyadic Network Relationship
Ashish Agarwal, Raghuram Iyengar, Kartik Hosanagar, Jing Peng
Research Type: Conference Proceedings