Nicholas H. Lurie
Professor & Director/Marketing
Storrs Mansfield
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Grants
4 Grants
The Characteristics and Influence of Mobile Word of Mouth
Sponsor: CITI (UConn)
Authors: Nicholas Lurie
Funding: $4,800
2013-06-11 - 2014-01-01
Modeling Mobile Customer Behavior
Sponsor: University of Pennsylvania
Authors: Nicholas H Lurie
Funding: $6,000
2011-09-01 - 2012-12-31
Social Shopping: The Effects of Social Media on In-Store Behavior
Sponsor: Marketing Science Institute/Georgia Institute of Technology
Authors: Nicholas H Lurie
Funding: $3,380
2011-08-23 - 2012-05-15
Going Mobile: The Characteristics and Influence of Mobile Word of Mouth
Sponsor: Marketing Science Institute
Authors: Nicholas H Lurie
Funding: $11,800
2013-06-30 - 2014-09-30