Nicholas H. Lurie
Professor & Director/Marketing

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Should recommendation agents think like people?
2006
Paul N Bloom, Lerzan Aksoy, Nicholas Lurie, Bruce Cooil
Research Type: Journal Article

Price-matching guarantees and consumer evaluations of price information
2005
Nicholas Lurie, Joydeep Srivastava
Research Type: Journal Article

Combating obesity in the courts: Will lawsuits against McDonald’s work?
2005
Paul N Bloom, Melissa Grills Robinson, Nicholas Lurie
Research Type: Journal Article

Price-matching guarantees as signals of low store prices: survey and experimental evidence
2004
Joydeep Srivastava, Nicholas Lurie
Research Type: Journal Article

It could happen to me: Risk estimates and the positivity/negativity bias
2004
Nicholas Lurie
Research Type: Journal Article

Decision Making in Information-Rich Environments: The Role of Information Structure
2004
Nicholas Lurie
Research Type: Journal Article

Category Information Transfer: Implications for Consumer Search
2003
Nicholas Lurie
Research Type: Journal Article

Reasoning about online and offline service experiences: the role of domain-specificity in the formation of service expectations
2003
Valarie Zeithaml, Namita Bhatnagar, NH Lurie
Research Type: Journal Article

Reasoning about online and offline service experiences: the role of domain-specificity
2002
Valarie A Zeithaml, Namita Bhatnagar, Nicholas Lurie
Research Type: Journal Article

Decision making in information-rich environments: The role of information structure
2002
Nicholas Lurie
Research Type: Journal Article

A consumer perspective on price-matching policies: Effect on price perceptions and search behavior
2001
Joydeep Srivastava, Nicholas Lurie
Research Type: Journal Article

Price-Matching Refunds and Consumer Price Perceptions: Effect on Store Price Image and Processing of Price Information
2001
Nicholas Lurie, J Srivastava
Research Type: Journal Article

Using Bits to Get Bites: Perspectives on Measuring Information in Electronic Environments
2000
NH Lurie
Research Type: Journal Article

Here’s the beef: Cognitive evidence for literary theory
1997
GS Babbes, NH Lurie
Research Type: Journal Article

Using Followers to Spread Word-of-Mouth in Social Media Networks: Social Affirmation, Dyadic Embeddedness, and Influencer-Follower Seeding Strategies
Nicholas Lurie, Minki Kim, Hee Mok Park
Research Type: Journal Article

Roles, Incentives, and User-Generated Contributions in Online Communities
Hai Che, Nicholas Lurie, Allen M Weiss
Research Type: Journal Article

Immoral Favors: Benevolence, Gratitude, and Compliance with Unethical Requests
Research Type: Journal Article

Approach Behavior Affects Social Categorization
Nicholas Lurie, Zoey Chen
Research Type: Journal Article

Omnichannel Sense of Coherence: Consumer Perceptions of Coherence in Encounters with Multiple Marketing Channels of a Brand
Nicholas Lurie, Natalia Rubio Benito, Sara Campo, Jano Jimenez
Research Type: Journal Article