Shun-yang Lee
Assistant Professor/

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Scholarly Contributions

2 Scholarly Contributions

Open Voice or Private Message? The Hidden Tug-of-War on Social Media Customer Service
Huaxia Rui, Shu He, Shun-yang Lee
Research Type: Journal Article
Word-of-Mouth in Social Media Advertising: 'Likes' on Facebook Ads
Shun-yang Lee, Andrew Whinston, Ashish Agarwal
Research Type: Journal Article