Svetlana Kalnova
Assistant Professor In Residence/Communication

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Scholarly Contributions

16 Scholarly Contributions

9
Poster/Presentations
4
Journal Articles
1
Teaching Materials
1
Other Scholarly Work
1
Book
Personalizing Online Advertising; Considering the Influence of User’s Goals
2001
Svetlana Kalnova, Kristine Nowak
Research Type: Poster/Presentation

Viewer Processing of Archetypal Imagery in Advertising, Effects of Symbolic Content on Topic and Message Evaluation.
2011
Svetlana Kalnova
Research Type: Book

Food and beverage TV advertising to young people: Measuring exposure and potential impact
2017
Svetlana Kalnova, Jennifer L Harris
Research Type: Journal Article

Baby food claims
2017
Svetlana Kalnova
Research Type: Poster/Presentation

Keep Calm and Party on: Assessing College Effects and Student Drinking Frequency
2018
Seth McCullock, Karin Haberlin, Carolyn Lin, Svetlana Kalnova
Research Type: Poster/Presentation

Using Big Data to Explore Career Choice
2020
Svetlana Kalnova, Natalia V Smirnova
Research Type: Teaching Materials

Engaging Students in Any Classroom
2022
Svetlana Kalnova, Natalia V Smirnova
Research Type: Poster/Presentation

Using Big Data to Support Career Choice
2022
Svetlana Kalnova, Natalia V Smirnova
Research Type: Poster/Presentation

"Classroom Use of Public Data to Inform Students’ Career Choices"
2023
Natalia V Smirnova, Svetlana Kalnova
Research Type: Poster/Presentation

"Career Readiness Competencies: Evidence from Integration into Principles of Economics Courses"
2023
Natalia V Smirnova, Svetlana Kalnova
Research Type: Poster/Presentation

Integration of Career Competencies into the Undergraduate Curriculum
2023
Natalia V Smirnova, Svetlana Kalnova, Kaitlyn Anderson, Craig A Calvert
Research Type: Poster/Presentation

Integrating Career Readiness into Undergraduate Courses
2024
Natalia V Smirnova, Mary Lesser, Svetlana Kalnova
Research Type: Poster/Presentation

Integration of Career Competencies into the Undergraduate Curriculum: A Review of Data and Best Practices for Educators
2025
Natalia V Smirnova, Kaitlyn Anderson, Svetlana Kalnova, Craig A Calvert
Research Type: Journal Article

Liking what they see: Food and beverage TV advertising to young children
Svetlana Kalnova, Jennifer Harris
Research Type: Journal Article

Use of Twitter to market energy drinks to young adults
Frances Fleming Milici, Jennifer L Harris, Svetlana S Kalnova
Research Type: Journal Article

Baby Food Facts 2016 Nutrition and marketing of baby and toddler food and drinks.
Nicole Seymour, Gloriana Rodriguez-Arauz, MARLENE B SCHWARTZ, Karen Haraghey, William Frazier, Jennifer L Harris, Frances Fleming-Milici, Svetlana Kalnova
Research Type: Other Scholarly Work

http://www.uconnruddcenter.org/BabyFoodFACTS