Joseph Pancras
Associate Professor/Marketing

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Scholarly Contributions

59 Scholarly Contributions

30
Poster/Presentations
26
Journal Articles
2
Other Scholarly Works
1
Conference Proceedings
'Buy Now, Pay Later' (BNPL): Optimizing Customer Targeting Decisions Using Payment Default and Product Return Option Values
2022
Hongju Liu, Malcolm Houtz, Nian Wang, Joseph Pancras
Research Type: Other Scholarly Work

Investigating the Effect of New Store Openings in a Dynamic Environment
2009
Joseph Pancras
Research Type: Other Scholarly Work